Mr. Muthukumar. S
Qualification : M.B.A., M.Phil
Designation : Asst. Professor
Details of Educational Qualification:
| Course | Specialization | Group | College Name/University | Year of Passing |
|---|---|---|---|---|
| M.Phil. | Consumer Behaviour | Management Studies | Annamalai University | 2004 |
| M.B.A. | Marketing | Management Studies | K.S.R. College of Technology, Trichengodu | 2000 |
| B.B.A. | Business Administration | B.B.A. | Vysya College, Salem | 1998 |
My Publications
| S.No | Title of the Paper | Full Details of Journal Name / Conference Name, Volume number, page number, Date |
|---|---|---|
| 1 | “An Empirical Evaluation of Tourists’ Experience in Pudhucherry Region” | International Journal of Marketing, Financial Services & Management Research of Indian Research Journals, Vol.4(12), December 2015, ISSN:22773622, pg.25-35. |
| 2 | “Customer Service in BSNL: Issues and Strategies” | ‘Customer Service Excellence’ of Kanishka Publication, New Delhi, 2004. |
| 3 | “Green Retailing –An Innovative strategy in Retail Firms” | Contemporary Practices of Indian Business of NCRC Publications, 2011. |